The dawn of a new year brings fresh opportunities, and for business owners and marketing managers, that means crafting a marketing plan that promotes growth and ensures success in the year ahead. But how do you get started? If you are looking to create a forward-thinking marketing strategy tailored to…
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Are you thinking about starting a new business in 2024? Chances are that, if you’ve given it serious thought, you have a pretty good idea what product or service you’ll be selling. Unfortunately, 5% of small businesses in Canada fail within the first year. If you want to buck that…
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How is your holiday marketing plan faring against your competitors? Did you have all your advertising and promotions in place to take advantage of the shopping frenzy or are you flying by the seat of your pants right now? If you’re the latter of the two, don’t worry! We’ve created…
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In business, not all leads are created equal. In today’s world of digital marketing, your website does most of the heavy lifting to generate leads for your business. Sure, you’ll get browsers and people who abandon your site quickly, but look at that as having filters in place to eliminate…
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You know the importance of creating a lead generation plan to attract your key customers but, what happens to your customers after they buy a product or service from you? What’s the next step for them? YOUR next step is to think about and strategically create a POST lead generation…
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