As we inch closer to the new year, one thing is crystal clear: digital marketing in 2025 is changing—fast. Tech advancements, evolving consumer behaviours, and global economic shifts are shaking up the playbook. If you’re looking to stay ahead, it’s not just about keeping up; it’s about staying one step…
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Stock photography is super convenient, and in some cases, it gets the job done. However, using it as the main source of imagery on your website can backfire. Why? Because it can come across as inauthentic—and people can spot that a mile away. When your visuals look generic or disconnected…
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It’s hard to believe that 2025 is just around the corner, which means it’s time to start thinking about your advertising budget and strategy for the new year. However, as you walk through this process remember that advertising budget mistakes are more common than you might think, and they can…
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As summer fades and the school year approaches, businesses across various industries gear up for the back-to-school rush. While retail stores often steal the spotlight with promotions on school supplies and clothing, service-based businesses have just as much potential to thrive during this bustling season. We’ve put together a number…
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As a family lawyer, you might wish that attracting clients was as simple as hanging a sign outside your office. However, in today’s digital age, a solid marketing plan is essential to stand out in the crowded legal industry. So, what makes an effective marketing strategy for a family law…
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