Stock photography is super convenient, and in some cases, it gets the job done. However, using it as the main source of imagery on your website can backfire. Why? Because it can come across as inauthentic—and people can spot that a mile away. When your visuals look generic or disconnected…
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When it comes to launching a new website, there's a lot more that goes into it than slapping up a few pages. A well-designed site can make or break your business, influencing how customers perceive your brand and how easily they can find you online. Whether you take on your…
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Is it time for a website tune-up or a fresh new redesign? As times change and your business grows, your website needs to keep up to be effective as your top sales and marketing tool. But how do you tell if it’s just a website refresh you need—or if it’s…
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You’re about to see some new ad fees on your Google advertising invoices, and this is why. If you’re running ad campaigns on Google, it’s important to know that they’re rolling out these new fees in certain countries, and Canada is one of them. Starting October 1, 2024, a new…
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We’ve all heard about the big changes Google is planning to roll out in 2025 but how will it affect your digital marketing and, specifically, your Wix website? A seismic shift is coming to the online advertising world, and it's time to prepare your advertising and marketing strategy accordingly. Google…
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