How are you marketing your business right now? Most retail business owners use tried and true tactics like flyers, radio advertising, billboards, mailers, newspaper ads and the like to promote events, sales and more. Outbound marketing tactics like this take a “seek your customer” approach. Traditionally, this has been a…
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Knowing your audience is a big part of successfully marketing your products and services to the masses. Casting a wide net is great, but not if it doesn’t bring in any customers! Instead, tailoring that net to the people you want as customers is guaranteed to get your audience through…
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