Google changes are nothing new in the world of search and analytics. In fact, Google has a long history of famous algorithm updates, search index changes, and refreshes. It’s hard to keep up and just when you think you've got it all figured out, they go and surprise you again.…
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If you aren’t on the front page of Google when you search for a keyword similar to your business, how do you expect new customers to discover your business? Sure, advertising, promoting on social media, or networking can get your name out there. But in today’s world, if you aren’t…
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