What a ride 2021 has been. For a small business or any business for that matter, the uncertainty of lockdowns and restrictions caused havoc in the world of business. But you know what did increase? Online marketing. In January 2021, the average time that Canadian’s spent using the internet per…
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Having a website for your business is extremely important – especially in today’s digital age. For many potential customers, your website is the first impression of your business. So, you want to make sure it represents your brand proudly. How likely are you to trust the credibility of a business…
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When it comes to getting in the mindset of your customers, you must think like a customer. When was the last time you simply walked into a business or shopped online for something without doing any prior research or knowing what that business was? Your answer is probably never or…
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It’s a new year, which means there are new opportunities that await your business! But before you tackle the new year, it’s good to make sure that your business is in the right place, as it should be. It’s time for a little self-audit and a new marketing plan! To…
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Starting your own business is exhilarating. To create a brand that you are proud of and to share your business with the world is a great accomplishment. Now more than ever, a digital presence is vital for any business to run and continue to run smoothly, a trend that’s never…
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