When you look at a treasure map, there is a dotted line that when followed will take you to the treasure. However, there are also going to be a few detours or even unavoidable redirects along the way as you journey toward that destination. You may go left, you may…
Read More
Your customer’s buying journey is a marathon, not a sprint. And that marathon goes up and down hills, sometimes the customer goes in the wrong direction, gets stuck at a cool-looking plant to take photos of, stops to talk to other customers, and then makes it across the finish line…eventually…
Read More
You either love making new year’s resolutions, or you’re totally against it because it just shows yourself every year that you didn’t stick to eating healthy or exercising for at least 30 minutes a day. Although we encourage you to make business goals on a daily and tweak them regularly,…
Read More
Having a website for your business is extremely important – especially in today’s digital age. For many potential customers, your website is the first impression of your business. So, you want to make sure it represents your brand proudly. How likely are you to trust the credibility of a business…
Read More
Time needed: 15 minutes. From the text on your website to the content in your blogs to the information in your promotional e-mails, a copy is everywhere. It’s no secret that stellar content is a marketing must-have for any business – for example, you might have heard the phrase ‘content…
Read More